Street Digital Media I Multifamily Marketing News

May 28, 2020

Google My Business To Roll Out Self-Booking Virtual Tour Appointments

Google has announced it is expanding online appointment bookings directly within a business's Google My Business Listing.

May 27, 2020

When To Focus On The Negatives: How Negative Keywords Can Help Your PPC Strategy

It's not uncommon for multifamily operators to wonder why they aren't seeing their apartment pay per click ads when they complete a...

May 23, 2020

Online Apartment Searches Continue Steady Increase As States Begin To Reopen

Short-term, positive signs continue to emerge for the multifamily industry as states throughout the country progress through their...

May 21, 2020

YouTube Increases TV Targeting for Ad Campaigns

Early signs of measurable OTT (over-the-top) ad campaign capabilities are starting to emerge for smaller advertisers.

May 19, 2020

The Rise of Zero-Click Online Search: Preparing Your Multifamily Marketing Strategy

The majority of Google searches are ending without a click on an organic or paid search result. Prepare your multifamily marketing campaigns

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Street Digital Media is committed to keeping the multifamily industry informed of the latest digital marketing strategies and technological advances in our space. Our background in property management and technical digital marketing allows us to provide news and marketing services that are consistent with the values of the industry's top operators.